Unibet are one of the oldest sportsbooks in the digital age, having first come online back in 1997.
That’s given the operator over 20 years in which to build up a solid reputation for fair play and competitive pricing in a busy market.
Their origins lie in Scandinavia but they are popular all over the world, including North America where there are many reasons why players should look into signing up.
It all starts in a positive fashion with a list of sporting markets that should suit all tastes.
Unibet are big supporters of fringe sports such as chess and cycling and their sponsorship arm has also been heavily involved in the virtual world of e Sports.
As a result, we have a wide and varied list of sporting markets which reads as follows: American Football, Athletics, Australian Rules Football, Bandy, Baseball, Basketball, Boxing, Chess, Cricket, Cycling, Darts, Field Hockey, Floorball, Football, Golf, Greyhounds, Handball, Horse Racing, Ice Hockey, Motorsports, Netball, Olympics, Pool, Rugby League, Rugby Union, Snooker, Surfing, Table Tennis, Tennis, Trotting, UFC / MMA, Volleyball, WWE, Winter Sports and Yachting.
That really is one of the most extensive lists around and among those niche options are all of the most popular sports including football and horse racing.
And, there is that wide set of e Sports bets plus additional markets from reality TV, entertainment and politics.
In terms of odds, Unibet have been seen on the main comparison sites for some time now so we know that they are competitive on most sports, particularly in the key areas of football, horse racing and tennis.
The welcome offer at Unibet has been subject to change on a few occasions but the current deal has been in place for some time now.
As of December 2018, new players can look forward to a risk free opening bet worth up to £40.00.
To take advantage, open an account, make a qualifying bet up to £40.00 and if it wins you collect but if it fails to land, Unibet will credit you with a free bet token to the equivalent of your stake.