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To ensure we deliver against our promises, we have put in place a number of performance measurements and are setting targets for responsible gambling that we must deliver.

To demonstrate the importance of this at Ladbrokes Coral, all of our senior leaders have remuneration linked to these targets, something that is unique in our sector.

The greatest protection, particularly for vulnerable people, is achieved when the industry acts together.

Therefore, whenever we can, we promote dialogue and seek to build consensus around opportunities to raise standards of player protection and minimise the risk of gambling-related harm.

That’s one of the reasons why we are proud to be founding members of the self-regulating industry body The Senet Group in the UK and why we aim to be leading participants in relevant trade bodies wherever we operate, in order to improve industry-wide approaches to advertising and promote responsible gambling. Gambling should be an exciting and enjoyable form of entertainment for all our customers.

But as is the way in any walk of life, there are some situations which don’t always go to plan.

We are committed, therefore, to providing tools to help you manage your play.

For our account customers, this includes providing access to transactions you’ve made with us.

You will also have access to industry-leading tools both online and in our shops to help you while you’re playing with us.

If you believe that your gambling is becoming an issue in your life rather than a form of entertainment, we will do all we can to help you.

Why not take the Responsible Gambling Self-Assessment test to determine whether or not you could be developing a problem?

You should always keep track of the time and money you spend on betting and gaming wherever you play and whoever you play with – and not just with us!